In some ways, the breaches at Roku are unremarkable. These types of incidents happen so frequently, we’ve become immune to their scale. But that doesn’t mean companies can be complacent in their communication with customers, employees, partners, media and regulators.
Crisis Management
Kudos to Kim Mulkey (Sort of) and the Value of Front-Running
April 30th, 2024 by Chris GidezLSU women’s basketball coach Kim Mulkey held a presser on March 23 where she upbraided a soon-to-be-published Washington Post profile, calling it a “hit piece” and threatening to sue. Our author takes an unpopular POV about its effects—one that considers stakeholders.
How Can OODA Impact Public Relations and AI Use?
April 29th, 2024 by Michael Cherenson and Mark McGrathWhile many in PR see AI as the answer to navigating crisis, recent findings from Harvard Business School show that AI is good at tasks like automating, creating insights and aiding creativity, but falls short in judgment and adjusting to ever-changing human context and interactions.
PR Roundup: How Not to Interview Caitlin Clark, North American Communications Monitor and NPR’s Rollercoaster Week
April 18th, 2024 by Nicole SchumanThis week’s PR Roundup explores how not to interview Caitlin Clark, The Plank Center’s North American Communication Monitor results, and how NPR can regain public trust after a rollercoaster week.
NBC News Crisis: The Pitfalls of Binary Thinking and Lessons for Internal Communications
April 16th, 2024 by Matt PanichasEverything that is internal is external; everything that is external is internal. NBC learned this the hard way when it hired former Republican National Committee Chair Ronna McDaniel as an on-air contributor back in March.… Continued
Crisis at Kellogg’s: CEO Offers ‘Cereal for Dinner’ Economic Advice
April 9th, 2024 by Thomas MustacMany of the comments prompted by Pilnick’s interview cast Kellogg’s in the role of a greedy corporation that was out of touch with consumer needs.
MLB and Ohtani: Building a Crisis and Reputation Plan When in a Pickle
April 2nd, 2024 by Ed MoedFollowing the news of Shohei Ohtani’s involvement with an illegal bookmaker in California, the MLB is stuck between a rock and a hard place. Our author summarizes the scandal and provides a crisis communications format that should have been followed.
PR Roundup: the Power of Age, Ohtani’s Non-Presser and Observer Called Out
March 28th, 2024 by Nicole SchumanThis week’s PR Roundup features a look at Edelman’s lean into the power of age, a callout for more diverse PR representation and the aftermath of Ohtani’s non-press conference press conference.
PR Roundup: TikTok Ban, Princess Kate and Journos Still Value PR
March 14th, 2024 by Nicole SchumanThis week’s PR Roundup looks at the business implications of a TikTok ban, Princess Kate’s image issues, and Muck Rack’s 2024 State of Journalism which shows that journalists still value PR.
PR Roundup: State of Internal Comms, Apple Woes and Women’s Mentorship
March 8th, 2024 by Nicole SchumanThis week’s PR Roundup looks at the state of internal communication, Apple’s investor relations and reputation woes and tips for women in mentorship in honor of International Women’s Day.